Our biscuits are sold in 41 different countries. We adapt to local markets and develop ranges that meet local consumption habits. This international presence allows us to develop a global multi-country vision that continuously enriches our ranges.

Each geographic zone has a fully dedicated team that applies an expert approach to problems, thus contributing to the development of enduring partnerships. In order to better understand the specific requirements of each country, we study market data and regularly set up consumer panels to check that our offering is actually meeting demands.

An example of our adaptation: the natural novelty biscuit

For fans of sweet cookies such as the Spanish, Biscuits Bouvard is revisiting the novelty biscuit. Known in France as a mini or full-size, chocolate-coated biscuit, for children, we have developed a novelty biscuit with a hint of milk.

If you would like to contact the key account manager in charge of your zone, click here.